Curriculum & CoursesBelow is the list of courses required to complete the Bachelor of Applied Communications Program —- Public Relations specialization and is effective Fall 2008. For more detailed information, please see Course Descriptions. Courses will be listed in their abbreviated form within these sections. See also the Arts and Science Requirements.
Semester One
- Critical Writing and Reading - ENGL 1101 OR
any 1100-level (or higher) English
- Introduction to Public Relations - ACOM 2241
- Interpersonal Communications - ACOM 2245
- Introduction to Computing for Applied Communications - COMP 1205
- Introduction to Business Administration - MGMT 2131
Semester Two
- Applied Visual Communication I - ACOM 2203
- Newswriting and Reporting I - ACOM 2211 OR
- Technical Writing I - ACOM 2261
- Public Relations Management - ACOM 2247
- Applied Writing I for Public Relations - ACOM 2249
- Arts and Science Requirement
Semester Three
- Writing for Publication - ACOM 2255 OR
- Event Management - ACOM 2281
- Media Relations - ACOM 3341
- Research Methods for Public Relations - ACOM 3355
- Arts and Science Requirement
- Arts and Science Requirement
Semester Four
- Senior English Requirement
- Applied Writing II for Public Relations - ACOM 3349
- Computer Mediated Communication - ACOM 3351
- Media, Culture and Communication Theory - ACOM 4401
- Arts and Science Requirement
Semester Five
Semester Six
- Communications and Organizational Dynamics - ACOM 3343
- Strategic Communication Planning - ACOM 4441
- Entrepreneurship Studies - ENTR 1232
- Introduction to Marketing - MKTG 2150
- Arts and Science Requirement
Semester Seven
Semester Eight
- Issues in Public Relations - ACOM 4451
Two of:
- Investor Relations - ACOM 4445
OR
- International Public Relations - ACOM 4447
OR
- Fund Development and Corporate Philanthropy - ACOM 4449
- Arts and Science Requirement
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