Below is the list of courses required to complete the Business Administration - Marketing, Post Bachelor's Certificate.

Core Requirements

• MKTG 2150 - Introduction to Marketing
• MKTG 3150 - The Science of Persuasion
• MKTG 3258 - Evidence-Based Marketing

Approved Options

Students must take any five of the following courses.

• ENTR 2301 - Innovation and the Entrepreneurial Experience
• ENTR 3302 - Creativity for Entrepreneurial Practice
• INBU 3302 - International Marketing
• MKTG 3450 - Marketing Design Literacy
• MKTG 3458 - Managing Marketing Relationships
• MKTG 3550 - Creating Brand Intelligence
• MKTG 3558 - Navigating Marketing Trends
• MKTG 4850 - Professional Brand Studio
• MKTG 4858 - Marketing-Driven Strategy

Note

Prerequisites for these courses must be followed.

• Students wishing to focus on creative marketing as part of their certificate are advised to take MKTG 3450, MKTG 3550, and MKTG 4850.
• Students wishing to focus on strategic marketing as part of their certificate are advised to take MKTG 3458, MKTG 3558, and MKTG 4858.