Curriculum & Courses

Curriculum & Courses

 

For full course descriptions, use the online Academic Calendar.

Below is the list of courses required to complete the Bachelor of Communication - Public Relations major.


Curriculum

  • COMM 2500 - Introduction to Communication Studies
  • COMM 2501 - Media History and Contemporary Issues
  • COMM 3500 - Media, Culture and Communication Theory
  • COMM 4501 - Roles and Practices in Contemporary Communications
  • MKTG 2150 - Introduction to Marketing
  • PUBR 1841 - Introduction to Public Relations
  • PUBR 1845 - Interpersonal Communications
  • PUBR 1849 - Applied Writing I for Public Relations
  • PUBR 2803 - Applied Visual Communication for Public Relations
  • PUBR 2845 - Financial Public Relations
  • PUBR 2849 - Applied Writing II for Public Relations
  • PUBR 3841 - Media Relations
  • PUBR 3843 - Communication and Organizational Culture
  • PUBR 3847 - Public Relations Management
  • PUBR 3851 - Computer-Mediated Communication
  • PUBR 3855 - Research Methods for Public Relations
  • PUBR 3860 - Government Public Relations
  • PUBR 3865 - Strategic Social Media for Public Relations
  • PUBR 4847 - International and Intercultural Public Relations
  • PUBR 4841 - Strategic Communication Planning
  • PUBR 4851 - Issues and Ethics in Public Relations
  • PUBR 4860 - Issues Management, Risk and Crisis Communication


One of

  • INFO 3670 - Project and Content Management
  • PUBR 3867 - The Canadian Energy Industry, CSR and Sustainability PR
  • PUBR 3890 - Special Topics in Public Relations


One of

  • PUBR 4845 - Investor Relations
  • PUBR 4849 - Fund Development and Corporate Philanthropy


Zero-credit program elements

  • PUBR 4890 - Public Relations Workplace Issues and Preparation Seminar*
  • PUBR 4891 - Public Relations Work Experience I *

*All courses three credits except zero-credit courses PUBR 4890 and PUBR 4891.


Electives

  • Six electives


General Education Requirements

Ten courses must be completed to meet the General Education requirements to graduate with a Bachelor of Communication - Public Relations.

  1. Four courses will be taken at the foundational level: one from each of the thematic clusters.
  2. Three courses will be taken at the second tier: no more than one from each of the thematic clusters. One of these courses must be from the Numeracy and Scientific Literacy cluster.
  3. Three courses must be taken at the third tier, selected from at least two of the thematic clusters.