General Management is about leading groups to establish goals and achieving them efficiently and effectively. Through a combination of theory and application students will learn to develop strong business strategies and tactics, as well as techniques on how to implement them. The General Management concentration provides a platform that can be augmented with a variety of other disciplines to provide students with an edge is a specific career path.
A Future in General Management
Corporations of all sizes — in all sectors — are looking for qualified professionals with a well-rounded business education. Students who have completed a concentration in General Management have found careers in organizations all over the world, working in a wide variety of roles.
General Management offers many career opportunities:
Business Analyst — Identify business needs and serve as a liaison to service providers. Work with teams to implement solutions.
Business Systems Analyst — Define computer system parameters and decide the types of new programs needed for a business.
Management Consultant — Analyze company issues, conduct research and provide solutions. Work with a variety of different clients and organizations.
A degree in General Management provides students with the opportunity to complete courses in all disciplines that Bissett has to offer. In doing so, students will be able to explore multiple areas, creating a well rounded individual upon graduation. Students are also encourage to diversify their General Management degree with any one of the minor programs within the BBA.
The Bachelor of Business Administration (BBA) prepares you for graduate studies, including Master of Business Administration (MBA) programs.
Leon Cygman, PhD, Chair - Aviation, General Management & Human Resources