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Bachelor of Business Administration — General Management (BBA)


4-year degree
Work-integrated learning
Honours stream
How to apply

Why study general management?

Build a well-rounded business foundation and lead with confidence in any industry.

Develop a broad understanding of the “big picture” across various business sectors with Mount Royal University’s Bachelor of Business Administration — General Management in Calgary.This versatile business education helps you build critical thinking, strategic planning and leadership skills, preparing you to contribute to sustainable growth and make a meaningful impact in a range of industries. It’s a great fit for those seeking flexibility in their career, entrepreneurship or leadership roles across disciplines.

Along with 16 core courses, you can choose from three specialized concentrations:

Indigenous Business and Economic Development
In partnership with Old Sun Community College, gain the skills to develop, support and lead Indigenous businesses while fostering reconciliation and economic relations.

Innovation and Entrepreneurship
This concentration is designed for those aiming to lead innovation and drive sustainable business growth in dynamic and future-oriented organizations.

Social Innovation
Interested in changing the world and creating value and impact at the same time? Learn about complexity and systems thinking while building your design thinking, facilitation and decision-making skills.

 

Program highlights

  • Build broad skills across various business disciplines
  • Prepare for leadership roles in corporate, non-profit, startup or public sectors
  • Choose from three concentrations: Indigenous Business, Innovation & Entrepreneurship or Social Innovation
  • Complete co-op placements and applied projects to build management skills
  • Engage in study abroad and field schools to gain global business perspectives

Career possibilities

What jobs can I get with a general management degree?

Graduates with a general management degree from MRU are prepared to lead in corporate, nonprofit, startup or public sector settings. This degree also provides a strong foundation for MBA programs or business ownership. Sample career paths include:

Social entrepreneur
Corporate social responsibility/sustainability team leader
Entrepreneur/start-up founder
Innovation strategist/consultant
Product manager
Business development manager
Economic development officer
Indigenous relations engagement specialist

I love the flexibility my general management program offers, and I quickly discovered my path would be anything but linear — exactly why this course is so exciting. My coolest experience was competing in an international marketing simulation where we were thrust into an overseas market to sell a product. This exercise gave me a firsthand taste of the complexities and thrills of international business expansion.

— Jelani Goldson
Current BBA — General Management student

Taran Singh Kainth

(Refering to the Institute for Innovation and Entrepreneurship)
That was my stepping stone to realizing the full potential of what entrepreneurship can be, what it takes to build a real company and how much grit and tenacity you need as an individual.

— MRU alum, Taran Singh Kainth
BBA — General Management, 2021

Curriculum and courses

What courses will I take in general management?

Learn how businesses work and how to lead them effectively.

Explore full curriculum and courses

Curriculum snapshot

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Experiential learning

Develop versatile, skills through applied projects and experiences tailored to your interests:

  • Customize your learning by choosing courses across business areas like finance, HR, marketing and more
  • Complete your work placement and build your resume through co-op terms
  • Focus your studies with a concentration in Innovation and Entrepreneurship, Social Innovation or Indigenous Business and Economic Development
  • Broaden your perspective through immersive study abroad and field school experiences

 

Admission requirements

When you apply to MRU, you’ll need to meet both general admission requirements and any additional criteria specific to your chosen program. Requirements can vary, so it’s important to review what’s needed for your area of interest.

Select your admission category:

High school

Post-secondary transfer

Mature student

Admission category: High school

High school applicants must submit five Grade 12 courses for admission. These five courses must include the required subjects for the program you’re applying to. These required subjects are part of Group A.

To complete your five courses, additional subjects may be used from Group A, B, or C.

More admissions info for high school applicants

Admission deadlines

Fall 2026 intake

Early admission
Oct. 1, 2025 - Feb. 1, 2026

Ongoing admission based on program space and availability
Feb. 2, 2026 - programs closed

View all admission deadlines

What is early admission?

During the early admission period, all applications are treated as though they were received at the exact same time. This means all competitively qualified applicants will be accommodated. At MRU, we actually receive most of our applications and fill many of our programs from applications submitted during early admission. It is an ideal time to apply and helps expedite the process so you hear back earlier too.

 

Early admission deadlines

 

Fall Semester:
Early admission is open from Oct. 1 to Feb 1.

Winter Semester:
Early admission is open from Oct. 1 to Nov. 1.

Costs

We know your investment in post-secondary education is a big deal. Make sure you’re on the right financial track by reviewing the costs, scholarships and financial support available.

Have questions?

Our info sessions are a great way to explore MRU programs, learn how to apply and connect with people who are here to help.

Book an info session

Connect with the Admissions and Recruitment Office for more one-on-one support.

Contact us
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Why MRU

At MRU, learning is about more than lectures and textbooks. It’s about evolving through experience. With small class sizes, supportive faculty and hands-on opportunities, students are encouraged to think critically, push boundaries and uncover what they’re capable of. MRU helps students build the skills, confidence and curiosity to shape meaningful futures in Calgary and beyond.

Discover why MRU

Learn about the additional supports and services we have available specifically for:

International students Indigenous students

Bissett School of Business

Mount Royal is pleased to offer seven Bachelor of Business Administration degrees, including majors in General Management, Accounting, Finance, Human Resources, International Business, Marketing, Supply Chain Management, a Bachelor of Aviation Management and a diploma in Aviation.

Virtual information sessions

Select a session that suits you. Choose from general information, specific by program, drop in Q&A, or attend an Indigenous or international student session.

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